Consumer Affairs (3 August 2005)

Source: http://www.consumeraffairs.com/news04/2005/loyalty_cards2.html


As we explored in our previous article on loyalty cards, there are dangers in giving up too much information just to get a discount from your favorite supermarket or retail store. But many people don't have the option of traveling long distances or paying higher prices just to avoid the clutches of loyalty cards.

In Dawn V.'s hometown of Carbondale, Illinois, shopping choices are limited, but she still patronizes ...

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